Customers want fast shipping. But what they really want is reliability. We’ve all been there. You click “order” on something you’re excited about, and suddenly, waiting even a couple of days feels too long. It’s not impatience; it’s anticipation. And when a package doesn’t arrive when expected? That’s when frustration sets in. Shipping speed has… Read More
When porch pirates strike, build customer loyalty instead
Deliveries may disappear, but loyalty can appear with the right response. Package theft is an unfortunate reality of the increase in online shopping, and while businesses can’t control what happens after a delivery, they can control how they respond. When a customer’s eagerly-awaited package goes missing, the problem is more than a lost item —… Read More
How to make returns work for your business and customers
The truth is no one likes dealing with returns — not customers, not businesses. But with $743 billion worth of merchandise returned in 2023, it’s hard to deny that product returns are a major touchpoint in the customer journey. Finding a way to make them work for both your business and your customers should be… Read More
The power of product storytelling: Connecting customers to your brand
When products tell stories Every product carries a story. The raw materials, the hands that shaped it, the miles it traveled to land on someone’s doorstep — it’s all part of its narrative. These details, often unseen and rarely considered, are full of meaning; they have the power to transform the ordinary into the extraordinary,… Read More
The evolution of shipping from horseback to high-tech drone
The remarkable history of shipping In 1860, a letter traveling from Missouri to California in just 10 days was nothing short of revolutionary. The Pony Express, with its daring horseback riders and relentless pace, was a marvel of innovation at the time. Fast forward 160 years. Today, we tap our phones and expect packages to… Read More
The hidden price tag of packaging
Packaging might seem straightforward — just grab a box, pack it up and ship it out. However, for businesses, it’s rarely that simple. Packaging oversights, like using oversized boxes or flimsy materials, can result in more than just damaged products or dissatisfied customers; they represent hidden costs that can quietly nibble away at your profits…. Read More
