The truth is no one likes dealing with returns — not customers, not businesses. But with $743 billion worth of merchandise returned in 2023, it’s hard to deny that product returns are a major touchpoint in the customer journey. Finding a way to make them work for both your business and your customers should be… Read More
Customer experience
The power of product storytelling: Connecting customers to your brand
When products tell stories Every product carries a story. The raw materials, the hands that shaped it, the miles it traveled to land on someone’s doorstep — it’s all part of its narrative. These details, often unseen and rarely considered, are full of meaning; they have the power to transform the ordinary into the extraordinary,… Read More
The future of shipping: Five trends SMBs can’t ignore
In recent years, the rise of e-commerce has revolutionized retail, while technological advancements and changing customer expectations have also fundamentally transformed the shipping landscape. Online shoppers now demand not just speed but also flexibility in delivery options, such as same-day delivery, click-and-collect and precise delivery windows, putting pressure on retailers to enhance their shipping capabilities…. Read More
How to keep your customers happy when fast shipping is no longer sustainable
In an age when online shoppers have come to expect ‘next-day delivery’, what happens when fast shipping is no longer sustainable? The e-commerce revolution has fundamentally reshaped consumer expectations, making them prioritize convenience, transparency and lightning-fast delivery. However, as logistics costs rise and supply chain disruptions persist, businesses are increasingly forced to rethink their strategies… Read More