Turning small moments of customer appreciation into lasting loyalty. In the day-to-day of running a business, the focus is often on what’s next — another sale, another shipment, another deadline. But what often gets overlooked is the moment right after delivery. For the customer, it’s not just the end of a transaction; it’s the beginning… Read More
Customer loyalty
Shipping speed matters — but not always in the way you think
Customers want fast shipping. But what they really want is reliability. We’ve all been there. You click “order” on something you’re excited about, and suddenly, waiting even a couple of days feels too long. It’s not impatience; it’s anticipation. And when a package doesn’t arrive when expected? That’s when frustration sets in. Shipping speed has… Read More
When porch pirates strike, build customer loyalty instead
Deliveries may disappear, but loyalty can appear with the right response. Package theft is an unfortunate reality of the increase in online shopping, and while businesses can’t control what happens after a delivery, they can control how they respond. When a customer’s eagerly-awaited package goes missing, the problem is more than a lost item —… Read More
How to make returns work for your business and customers
The truth is no one likes dealing with returns — not customers, not businesses. But with $743 billion worth of merchandise returned in 2023, it’s hard to deny that product returns are a major touchpoint in the customer journey. Finding a way to make them work for both your business and your customers should be… Read More
How to keep your customers happy when fast shipping is no longer sustainable
In an age when online shoppers have come to expect ‘next-day delivery’, what happens when fast shipping is no longer sustainable? The e-commerce revolution has fundamentally reshaped consumer expectations, making them prioritize convenience, transparency and lightning-fast delivery. However, as logistics costs rise and supply chain disruptions persist, businesses are increasingly forced to rethink their strategies… Read More
